Publisher transcript
When to Decide to Start Spending Money | Ep 407
The Game with Alex Hormozi ·
Open the original at The Game with Alex Hormozi ↗
Our reading notes on Alex Hormozi
How to Make Money With Social Media (My Exact Playbook) | Ep 1005
Hormozi describes a quarter when broader videos attracted attention while book sales, leads and applications fell. His counterexample is a creator who teaches registered dietitians to bill insurers. Small reach can be entirely appropriate when the problem is that specialized. His own sales comparison gives editors a question to test on their own audience.
How I Would Build a $10M Service Business (If I Had to Start Over) | Ep 1004
A roofing contractor asks whether a video for a prospective customer should resemble his public YouTube videos. Hormozi walks through the narrower job of a sales video. Explain the proposed work, show a relevant local example and address the questions homeowners routinely ask before someone comes to the house.
How to Price a Service Business So It Actually Makes Money | Ep 1002
In a conversation about an event service, Hormozi asks how the team separately prices work such as sponsor and vendor management. He proposes a worksheet that turns answers about the scope into a quote. It gives the person preparing a proposal a way to show which responsibility changed the price.