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The System I Use to Make People Actually Listen | Ep 921
The Game with Alex Hormozi ·
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Our reading notes on Alex Hormozi
Alex Hormozi: How to Make Offers So Good People Feel Stupid Saying No
About 37 minutes into this conversation, Hormozi uses an agency with a finite onboarding team to explain a credible limit on new work. A buyer can act on the actual next opening. The seller needs to check the schedule before attaching a deadline to the offer.
How to Make Money With Social Media (My Exact Playbook) | Ep 1005
Hormozi describes a quarter when broader videos attracted attention while book sales, leads and applications fell. His counterexample is a creator who teaches registered dietitians to bill insurers. Small reach can be entirely appropriate when the problem is that specialized. His own sales comparison gives editors a question to test on their own audience.
How to Price a Service Business So It Actually Makes Money | Ep 1002
In a conversation about an event service, Hormozi asks how the team separately prices work such as sponsor and vendor management. He proposes a worksheet that turns answers about the scope into a quote. It gives the person preparing a proposal a way to show which responsibility changed the price.